Overall benefits of TREA ALBEXPO 2011:

• Obtaining updated commercial information relating to the Albanian tourism industry.
• Get an update on legislation affecting tourism in Albania.
• Experience and understand the history and background of Albania’s tourism industry.
• Set meetings with interested and potential business partners.
• Contact and develop commercial relations with those in the market.
• Evaluate and gain direct knowledge of the features of the new products/services.
• Disseminate and discuss innovations in the tourism industry and how they can apply to Albania.
• Participate in the Conference, seminars and related events.
• Listen to domestic and foreign tourist agencies which will present their experiences working in Albania and offer their latest products.
• Gain a better understanding of the investment potential that exists in Albanian tourism.
• Gain an understanding of Cultural-Heritage in Albania from presentations focusing on the rich cultural heritage and universal appeal of such places as Butrint, Gjirokastra, Berat,  Antigona, and Apollonia among others.

TREA-Albexpo 2011 will be the most important tourism and real estate event of the year in Albania

Some of the information that will be available for participants to TREA-Albexpo 2011 include:

• Strategy and Action Plan for Development of Cultural and Environmental Tourism in Albania.
• Market guarantees and the support available from the Albanian Government for foreign and domestic investors.
• Agreements that the Government of Albania has signed related to national and regional tourism
• Master plans for the Albanian coastline and many other projects included in the “Strategy and Action for Development of Cultural and Environmental Tourism in Albania” compiled by the Ministry of Tourism and Culture.
• The latest efforts designed to improve tourism services and support development of accurate and interesting tourist guides.
• Promotion of Albania as a “New Discovery” for tourists worldwide.

Information on legislation and specific measures that have been taken related to concerns identified by some international tour-operators, authors of tour guides and local experts, regarding the perceived and real risks visitors might encounter including road safety, food hygiene, medical care, as well as improved comfort for tourists in rural areas and the reduction of urban waste in tourist areas.